Client: The Good company
Creative Agency: Digital Friday
Creative Director: Florence Margarit
Graphic Designer: Cristina Corobleanu
Graphic Designer: Adrian Mihai
Build promo-focused communication with belVita redesign as starting point. Mechanics: Buy any Belvita Multipack/Big Pack (300g, 250g, 270g), register the receipt on the website and you can win a prize through lucky draw. Campaign concept is in line with the product & consumer benefits belVita. The message is in line with the actual brand claim “Power for each morning”.